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Photoshooting

Wow, I can't believe it's July already, and it's high summer, and we have been crazy working on the next Spring collection for our Japanese showroom. When you work a year ahead everything becomes a big mix of collections, we were shooting Spring 17 last September, we have a scheduled photoshoot next week for this upcoming fall collection and I am now debating pinks for next summer. Woooooow, it's confusing!    It is however really nice to remember the last photoshoot we made for this Desert Sun collection, which is by far our coolest, chicest collection to date (well, just wait until you see fall!). I have the most amazing team ever. My fashion photographer Jennie is just so amazing!...

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California Dreaming

Last week, we took some time off and went to California, where the sun is shining and spring is actually happening (unlike NYC which has been brutal this year weather wise). So we took a break from the city by going to yet another city, Los Angeles. It was my first time in LA, and though it was warmer in NYC that week and nothing I packed matched the weather (a big issue), we were able to have a good time. We started by going to a Hollywood Hills hike, I've always wanted to see the sign (I also wanted to drive around Beverly Hills looking for Brandon's house and see Rodeo Drive, but I got to see the sign...). I...

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Cactus Inspiration

Have you noticed cactuses are everywhere? It's like the pineapple craze was replaced by a cactus craze... (photo taken in Union Square Farmers Market) Cactuses are a big part of our upcoming collection inspiration. they are just so cool, with so many variants and shades of green and with flowers and without, and, well they are charming and resilient (though I manage to kill them on a regular basis...). All of these photos were collected on pinterest and are a part of our new "Desert Sun" collection inspiration board (coming really soon).  I have also been obsessing over some very cool products: The  Urban Masquerade handmade artistic wood masks are the most amazing decor pieces you've seen in a while....

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Denim Cool

I just love denim, really obsessed with this material. It's just so cool.  Image from here Image from here PHILIPPE KLIOT Denim is so versatile, you can wear it up or down, add to it, embellish it. WWD just announced denim dresses are the next big thing for pre-fall 2017.   Photo from here Image from here   It's dark, it's light, it's washed, it's ripped, it's fringed.  Image from here It's as cool new as it is old.  Image from here Image from here Image from here Follow my Denim Style board on Pinterest for more photos. We just love it so much. Oh denim. N

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Beautiful Foliage

Even though my favorite season is spring (flowers blooming equals optimism in my world), I can not be oblivious to how fantastic fall is. There is nothing like fall in the east coast. I know I'm a little late this year, the foliage in NY has started a few weeks back and I have almost missed it. Me, cold weather, car, road trip, not so much, I'm more of a carbs on the sofa bing watching Good Girls Revolt kind of a girl. But this weekend was beautiful and crisp and I love the colors so I packed my hubby and called my cousin Alon, who is this hardcore world traveler and he took us for a day trip. Where did we go?...

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